artifact is a creative agency, documentary production company, motion graphics design firm, music studio, and more.
CLIENT: Disney Interactive Studios
SUMMARY: Artifact created online, broadcast, social, retail, and community content for the hit video game Disney Infinity for over three years. The core TV concept involved inviting families to play the game and then interviewing them on a white cyc about their experience. Beauty shots of the interactive toys established the "toys to life” aspect of the game.