CLIENT: Disney Interactive Studios
SUMMARY: Campaigns to launch and grow the most ambitious new brand in Disney Interactive Studios' history. Full campaign case study can be found here.
CLIENT: Bethesda Softworks
SUMMARY: Just how terrifying is THE EVIL WITHIN? We mounted cameras on monitors during a play test. Then turned off the lights. The horrified reactions gave us our answer, and a broadcast, online, and social campaign.
CLIENT: Jaguar USA
SUMMARY: A series of videos where we take a by-the-seat-of-your-pants thrill ride with everyday people—many of whom had previously never been anywhere near a racetrack—experiencing what it’s like to really put the pedal to the metal in Jaguar’s high-performance luxury sports cars. Using multiple cameras we were able to capture an intimate and dynamic perspective of the complete Jaguar experience—both the beauty and power of the machines, and the emotion and adrenaline of the drivers. (Not to mention the faces of the pro racecar drivers instructing them from the passenger seat.
SUMMARY: Produced to support the launch of a safe social networking platform for kids, targeting potential users ages 6-12 and their parents.
THIS IS ME, an anthem video (cut into varying lengths for different distribution outlets) features crowdsourced video clips from real-life kids. Original song composed in-house.