Branded content campaign produced in partnership with TBWA Toronto. Across the country, high school football is struggling to survive. Nissan Canada is supporting 21 high school football teams in need. "Back in the Game" chronicles the season of two of those schools. Over the course of several webisodes, we'll learn that, despite devastating funding cuts, high school football is needed as much now as ever.
A series of videos for Jaguar USA where we take a by-the-seat-of-your-pants thrill ride with everyday people—many of whom had previously never been anywhere near a racetrack—experiencing what it’s like to really put the pedal to the metal in Jaguar’s high-performance luxury sports cars. Using multiple cameras we were able to capture an intimate and dynamic perspective of the complete Jaguar experience—both the beauty and power of the machines, and the emotion and adrenaline of the drivers.
A video series to add the “people” part of the equation in carrying out Deutch's campaign theme, “engineers of emotion.” We worked in tandem with our friends at B-reel LA as they created a beautiful website telling the story of the birth of the new Passat.